Rihanna just released her video for "Kiss It Better," the second single cut from her new album ANTI. It's following in the footsteps of "Work," the smash-hit Drake collaboration she released back in January, and it's being released alongside another new single, the DJ Mustard-produced "Needed Me." The video was teased with a 30-second clip the day before it was released in full. "Kiss It Better" is a histrionic, Prince-like ballad, and the video lets the music do most of the talking. It's stark and simple, shot in black and white and focused on Rihanna alone. (It's also a little explicit, so you may want to wait to watch if you're in the office.)
WATCH:
ANTI enjoyed a tumultuous release at the end of January, leaking just a few hours before it officially became available. After a brief window of streaming exclusivity on Tidal and a Samsung-sponsored promotion that gave over a million copies out to fans, the album reached the top of Billboard's album chart in its first full week on sale, and it's hung around there ever since. If one of these two new singles connects the same way "Work" did, it could linger near the chart's peak well into spring.
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